Social objects key to community building

September 29, 2010

We’re great fans of Gaurav Mishra and his views on social web driven activism.  In one of his latest posts, he discusses the need for social objects in online community building:

“.. if you are trying to build an online community, what you really need is a social object that acts as the magnet that pulls together the members into a community, or as the glue that holds together the members of the community.”

We’ve also build our maternal health community concept around this, will present our ideas of a fluid community/collective of ‘free agent’ activists here very soon.